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iphone

Reward early adopters

Monday, September 10th, 2007

A quick follow-up to the post below, and a crazy idea:
First, here’s a link to the Times article on Apple customers’ early adopter frustration.
Second, this is something that Apple may not want me to suggest, but here goes:
I personally was not all that interested in a getting an iPhone until I saw my friends using [...]

Customer experience and the golden rule

Monday, September 10th, 2007

Two quick notes on customer experience and the iPhone.
First, it seemed Apple was a bit surprised when people who bought iPhones just two months ago got upset at Apple’s $200 reduction in price. Jobs has offered $100 in rebates to each of those customers.
That story doesn’t bother me too much. Early adopters are mostly aware [...]

ipod + iphone = mission impossible

Monday, July 2nd, 2007

How best to sum up products that go way beyond the competition? First, it’s not a competition. What Apple has been doing, under the direction of Steve Jobs, is to put aside the so-called competition, not worry about anyone else, and create something that simply hasn’t been done before.
Friday’s Charlie Rose show got to the [...]

“Kids want cool phones”

Monday, May 7th, 2007

FierceWireless today reports on a study showing that even little kids, ages 5 to 9, want cool cell phones. And why not? The report says these discriminating little consumers do not want phones that are “baby-ish” in design. Of course not! A five-year-old is not a baby. And any three-year-old will be happy to tell [...]