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Spotting the story, and using it
Tuesday, July 10th, 2007The lead headline (in a FierceWireless email referring to a Washington Post story) announced: “Kids’ summer day calling increases by an hour.”
That’s the kind of “duh” headline that can give market research a questionable reputation (that, and the dinner hour phone calls, not to mention the sales-disguised-as-research common to political party mailings). The “well I [...]